A program that focuses on product and service promotion from the perspective of individual and family consumers and that prepares individuals to function as consumer management and marketing consultants in for-profit and non-profit enterprises. Includes instruction in applied market research, consumer behavior, product sourcing and distribution, profitability, customer feedback and evaluation methods, promotion and retailing campaign development, and applications to specific domestic and international consumer markets.
School | State | Control | CCCU Member | ABHE Member | Total Bachelor's Degrees | Total Bachelor's Programs | Bachelor's Programs Partially Online | Bachelor's Programs Fully Online |
---|---|---|---|---|---|---|---|---|
Bradley University | IL | Private Non-Profit | No | No | 4 | 1 | 0 | 0 |
University of Nebraska-Lincoln | NE | Public | No | No | 0 | 1 | 0 | 0 |
Oregon State University | OR | Public | No | No | 51 | 1 | 0 | 0 |
Simmons University | MA | Private Non-Profit | No | No | 0 | 1 | 0 | 0 |
Syracuse University | NY | Private Non-Profit | No | No | 22 | 1 | 0 | 0 |
Academy of Art University | CA | Private For-Profit | No | No | 2 | 1 | 1 | 0 |
Stephen F Austin State University | TX | Public | No | No | 13 | 1 | 0 | 0 |
Purdue University-Main Campus | IN | Public | No | No | 28 | 1 | 0 | 0 |
Savannah College of Art and Design | GA | Private Non-Profit | No | No | 23 | 1 | 0 | 1 |
Carson-Newman University | TN | Private Non-Profit | No | No | 0 | 1 | 0 | 0 |
School | State | Control | CCCU Member | ABHE Member | Total Bachelor's Degrees | Total Bachelor's Programs | Bachelor's Programs Partially Online | Bachelor's Programs Fully Online |